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Category: Cognitive Psychology

David J. Parnell’s Series on How To Give Effective Group Presentations | Part 2 of 3 | Attention & Positive Affect

March 9th, 2010, No Comments

In this post we will be dealing with the second and third components of the CAPA model, which are attention and positive affect. As you can imagine, if you’re message is going to be persuasive, it needs to gain their attention first. Think about it for a second… Which audience do you think would be [...]

Mood Congruency Recall and It’s Effect on Communication

June 22nd, 2009, 11 Comments

Mood Congruency and Its Effect On Our Communication
The Effect of Mood Valence on Memory Recall and Communication.
Have you ever noticed that when you are depressed that pretty much everything seems depressing? You may look at a couple happily walking down the street and all you are thinking about is how they are eventually going to [...]

Where Communication “Experts” Fail…

June 19th, 2009, 3 Comments

Communication Con-Men. How can you tell if they are really an expert?
ARE THEY AN EXPERT OR NOT?
This is a touchy subject as you can imagine… Why? Because I am going to blow the lid off of the communication, sales,  relationship and persuasion industries by saying what I am about to say. Now let me forewarn [...]

David J. Parnell’s Crash Course on Cognitive Rule Set’s | Part 2 of 2 | Cognitive Rule Set Elicitation

April 4th, 2009, 1 Comment

Communication Expertise with Cognitive Rule Sets 2.
So now that we have a rough frame work of how a decision is made, let’s talk about the rational component of this process which is the “cognitive decision”. Although they are not necessarily the most important, or influential part of the general decision making process, they are indeed [...]

David J. Parnell’s Crash Course on Cognitive Rule Set’s | Part 1 of 2 | How A Decision Is Made

April 3rd, 2009, No Comments

Cognitive Rule Sets are an integral part of decision making

Communication Expertise with Cognitive Rule Sets.
Decision making has been an inherently interesting subject for the field of psychology. In understanding the process by which people make decisions, it is significantly easier to predict and direct their behavior…
For us to move further in our discussion, the [...]

David J. Parnell’s Professional Series on Hypnotic Language | Part 4 of 4 | Hypnotic Language Patterns In Everyday Life

March 30th, 2009, No Comments

In our final post we are going to talk about some specific examples of hypnotic language patterns and how they can be used in real life. As I stated before, hypnotic language patterns can be broken up into two fundamental categories based on the processes that they create and/or work with within the mind of [...]

David J. Parnell’s Professional Series on Hypnotic Language | Part 3 of 4 | The Categorization of Hypnotic Language

March 25th, 2009, No Comments

From a functionality standpoint, Hypnotic Language can be broken up into two overlying categories based on exactly how each is working with your brain’s natural function. Traditionally hypnotic language has been solely grouped into and classified as what is termed the “Milton Model”.
Although hypnosis dates back to the 1700’s with Franz Mesmer drawing people into [...]

David J. Parnell’s Professional Series on Hypnotic Language | Part 2 of 4 | The Psychology of Hypnosis

March 23rd, 2009, No Comments

I want to make something very clear at the outset… When I talk about hypnotic language, I am referring to the process of utilizing verbiage and phraseology that simply bypasses our critical thinking to gently and smoothly float right into the subconscious workings of our communication recipient’s brain. This is PRACTICAL, REAL LIFE USAGE OF [...]

David J. Parnell’s Professional Series on Hypnotic Language | Part 1 of 4 | The Neurology of Hypnosis

March 20th, 2009, 6 Comments

Milton Erickson is the father of Hypnotic Language and a quintessential Communication Expert
So what exactly is “Hypnosis”? The majority of the world knows hypnosis as the theatrical fireworks that happen in traveling side shows or on TV. The subject is forced into an unbreakable trance and made to cluck like a chicken or kiss a [...]

Quantum Linguistics & Cartesian Logic | Part 1 of 2 | Understanding Boundary Conditions

March 11th, 2009, 2 Comments

Becoming a Communication Expert with Cartesian Linguistics Part 1.
The term Quantum Linguistics, although sounding rather menacing simply is referring to the multidimensional aspect of our thought processes and how that multidimensionality is represented to the outside world through our language. Well, maybe I shouldn’t have used the term “simply” as this can be a rather [...]

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