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Category: Psychological Platform

Mood Congruency Recall and It’s Effect on Communication

June 22nd, 2009, 11 Comments

Mood Congruency and Its Effect On Our Communication
The Effect of Mood Valence on Memory Recall and Communication.
Have you ever noticed that when you are depressed that pretty much everything seems depressing? You may look at a couple happily walking down the street and all you are thinking about is how they are eventually going to [...]

Where Communication “Experts” Fail…

June 19th, 2009, 3 Comments

Communication Con-Men. How can you tell if they are really an expert?
ARE THEY AN EXPERT OR NOT?
This is a touchy subject as you can imagine… Why? Because I am going to blow the lid off of the communication, sales,  relationship and persuasion industries by saying what I am about to say. Now let me forewarn [...]

David J. Parnell’s Crash Course on Cognitive Rule Set’s | Part 2 of 2 | Cognitive Rule Set Elicitation

April 4th, 2009, 1 Comment

Communication Expertise with Cognitive Rule Sets 2.
So now that we have a rough frame work of how a decision is made, let’s talk about the rational component of this process which is the “cognitive decision”. Although they are not necessarily the most important, or influential part of the general decision making process, they are indeed [...]

David J. Parnell’s Crash Course on Cognitive Rule Set’s | Part 1 of 2 | How A Decision Is Made

April 3rd, 2009, No Comments

Cognitive Rule Sets are an integral part of decision making

Communication Expertise with Cognitive Rule Sets.
Decision making has been an inherently interesting subject for the field of psychology. In understanding the process by which people make decisions, it is significantly easier to predict and direct their behavior…
For us to move further in our discussion, the [...]

David J. Parnell’s Professional Body Language Tutorial | Part 1 of 7 | The History Of Deception

March 3rd, 2009, No Comments

Body language is a fairly broad and complex topic. It is a fascinating subject and the most alluring aspect seems to be the concept of detecting deception. The term deception has a very negative connotation from a linguistic standpoint. When we think of deception we think of lying, cheating and black alley dealings with no [...]

David J. Parnell’s Professional Series on Human Value Systems | Part 4 of 4 | Putting Values To Work

March 1st, 2009, No Comments

Today we are going to finish our series by putting this knowledge into action for us. There are 2 active and 1 passive ways to implement values during the course of your effective communication.

Surveillance of human values in everyday communication can be a powerful covert way of increasing your communication effectiveness

Passively:
1. Surveillance – You can [...]

David J. Parnell’s Professional Series on Human Value Systems | Part 3 of 4 | The Usage of Values In Communication

March 1st, 2009, No Comments

OK, from the preceding post’s you are crystal clear on what values are and how to classify them. So no let’s talk a bit about what they do and how you can use them. Values have 3 major functions or roles that they play in the course of a person’s life:

Motivators – induce valences or [...]

David J. Parnell’s Professional Series on Human Value Systems | Part 2 of 4 | Theory of Basic Human Values

March 1st, 2009, No Comments

Today we are going to talk about Shalom Schwartz ‘s The Theory of Basic Human Values. Shalom Schwartz is a Social Psychologist and cross-cultural researcher in the fields of inter-group conflict and basic human values.

A Chart Of Schwartz’s Theory Of Basic Human Values for Effective Communication Skills

What the theory states is that there are 10 [...]

David J. Parnell’s Professional Series on Human Value Systems | Part 1 of 4 | Defining Values

March 1st, 2009, No Comments

In the recent past values were considered one of the key ingredients to a successful attempt at persuasion. If you knew and understood what someone’s values were, you could simply package your communication around them and presto… you had their button pushed.
It would be great if that were so, but unfortunately (or maybe fortunately depending [...]

David J. Parnell’s Professional Series on Sensory Acuity | Part 1 of 3 | Attentional Processes

February 19th, 2009, No Comments

Literally, the most difficult challenge in communication is in ACCURATELY representing and EXPLAINING the concept or feeling that you are currently experiencing. Without extensive analysis and research, the average person is completely unaware of how INACCURATELY they are communicating their thoughts.

Accurately describing the inner workings of your mind is more challenging that one might think

Thanks [...]

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