Posts tagged as:

Emotion

In the recent past values were considered one of the key ingredients to a successful attempt at persuasion. If you knew and understood what someone’s values were, you could simply package your communication around them and presto… you had their button pushed. It would be great if that were so, but unfortunately (or maybe fortunately depending on how you look at it) the human brain is not so simple. The reality of the matter is that it takes quite a bit more to successfully persuade someone. That being said, values are an important, powerful and integral part to being able [...]

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What is speech? What’s the big deal about being able to talk? Very rarely do we stop to think about how amazing the ability to speak to someone really is. Could you imagine a world where there were no language, no writing and no other form of communication outside of grunts and yelling and cooing at each other? Life as we know it would not exist… Our world would literally be exactly like that of our primate neighbors. There are some significant differences between “us” and “them” and we as a species have developed into the amazing creatures we are [...]

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