Jun
22
2009
by admin on June 22, 2009
The Effect of Mood Valence on Memory Recall and Communication. Have you ever noticed that when you are depressed that pretty much everything seems depressing? You may look at a couple happily walking down the street and all you are thinking about is how they are eventually going to get into an argument and break up… Or how they will eventually cheat on each other and end the relationship. Or maybe you are watching your children play and rather than thinking about how wonderful it is that they are happy, all you can think about is how sad it is [...]
Apr
4
2009
by admin on April 4, 2009
Communication Expertise with Cognitive Rule Sets 2. So now that we have a rough frame work of how a decision is made, let’s talk about the rational component of this process which is the “cognitive decision”. Although they are not necessarily the most important, or influential part of the general decision making process, they are indeed an important part. Understanding someone’s rationalization strategy is an extremely important part of the overall persuasion process. If someone is not able to place rational reasons or logic around a particular decision, it can become extremely difficult to make that very decision. Dissonance sets [...]
Mar
5
2009
by admin on March 5, 2009
Yesterday we discovered how the brain uses the mental lexicon to determine the literal meaning of the communication that is being presented to it. Today we will finish the segment by talking about how the brain fits that information into its own world to determine the interpersonal meaning of that communication to the listener. This begins with referencing against the categorical information stored in the brain. Categorization: As we stated previously, the lexical activation is dependent on all of the prosodic, syntactic, contextual and phonetic information/components we spoke about above. Once a literal meaning has been placed on the word/s [...]
Mar
5
2009
by admin on March 5, 2009
Yesterday we discussed the initial exposure to the sound stimulus and phonemes. Today we are going to talk about how the brain turns the phonemes into words via our mental lexicon so let’s get to it… Decoding of a word’s meaning with the Mental Lexicon: The processes that we elaborate upon on this series all happen/occur interactively , so keep in mind that they don’t necessarily occur in a specific order once the initial stimulus is experienced. Aside from the necessity of defining what each word is specifically as the initial activation cue, the following functions happen interchangeably and dynamically [...]
Mar
5
2009
by admin on March 5, 2009
This one is a bit dense… So although it isn’t terribly lengthy I decided to break it up into three parts so you don’t fry your brain on it Although this is extremely foundational information, I believe it is important to know what exactly is going on in a person’s brain while you are talking to them. Hopefully this will give you a different view of the neurology that is transpiring as you speak… So let’s get right into it. The most renowned and referenced model of the listener is known as the Geschwind-Wernicke’s model which proposes that there are [...]
Mar
3
2009
by admin on March 3, 2009
In following yesterdays post on manipulation of information delivery, let’s get right into the subsequent 2 categories of event prediction and sensory acuity… 1. Prediction of Events: When I say “prediction of events”, what I mean is the ability to assign a probability to whether someone is going to follow through on their assertions one way or another. Again, reading body language can only give you a view into one or both areas of congruence and general mental states. So although you won’t KNOW exactly what they are thinking, congruence or incongruence in their informational message and their nonverbally communicated [...]
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